FAQ
Frequently Asked Questions

The cost of producing a film for businesses depends on a number of factors, such as duration, quality standard, type of production (advertisement, promotional video, instructional material, etc.), the equipment and technology used, licences, copyright and fees for the film crew.

Here are some examples of price ranges for various types of corporate films

1. Simple instructional or training videos: from 5,000 PLN to 40,000 PLN, depending on the video’s duration and post-production elements, such as animation and graphics.
2. Event films cost between 4,900 and 5,900 PLN per day of filming.
3. Promotional or advertising films: from 15,000 PLN to 100,000 PLN, depending on the complexity and production requirements, copyright, licences, actors, etc.
4. High-budget productions, such as large-scale advertising campaigns or films of high artistic quality: from 60,000 PLN up to several million zlotys.

Costs may vary depending on the time of year in which filming takes place, the weather for outdoor shots, and the duration of the project. Before you start a project, it’s worth consulting the production company to obtain a quote tailored to your business’s specific needs. Remember that the basis for pricing a bespoke film is always the script! We can help you by writing a script tailored to your company’s needs. If you’d like to find out exactly what factors influence the cost of film production, take a look at our e-book on video marketing strategies and video production costs for businesses.

The cost of a corporate video can be based on various factors and depends on the client’s needs and expectations. Here is some information that may be helpful when estimating the cost of a video:

1. Type of film: What sort of film does the company need? It could be a promotional film, an advert, a corporate film, an instructional film, an event film, an animated film or another type. Each of these types has different production requirements, which affect the cost.

2. Film length: How long should a film be? The length of a film affects the time and resources required for its production, which in turn affects the cost.

3. Script: Does the company already have a script, or will the film producer have to write one? Writing a script involves additional costs and time.

4. Locations: How many and what sort of locations will be needed to make the film? Will they be interiors or outdoor locations? Do they require any special permits?

5. Actors and extras: How many people will be needed to appear in the film? Will they be professional actors or company staff?

6. Production team: How large a team will be needed to make the film? Will specialists be required, such as a drone operator, director, screenwriter, editor, etc.?

7. Equipment: What equipment will be needed to make the film? Will it be necessary to hire additional equipment, such as stabilisers, a camera crane, lighting, sound equipment, etc.?

8. Production time: How long should the film take to make? The production time affects the cost, particularly if locations or equipment are being hired, or staff are being engaged.

9. Post-production: What is the scope of post-production work, such as editing, colour grading, adding special effects and animation, and creating the soundtrack?

10. Budget: What budget has the company set aside for the production of the film? Knowing the available budget makes it easier to tailor the scope of work to expectations.

11. Deadline: What is the deadline for the completed film? The deadline affects the cost, particularly if a fast-track service is required.

By gathering this information, you can gain a better understanding of your company’s needs and estimate the cost of producing the film.
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The time required to make a film can vary considerably depending on its type, complexity and production requirements. Here is a general overview of the stages of film production and the time that may be needed to complete them:

1. Preparation (pre-production):

• Concept development: from a few days to a few weeks
• Scriptwriting: from one week to several months
• Production planning: from one week to several months (depending on the complexity of the film)
• Selecting and organising locations, actors, crew, costumes and props: from a few days to a few weeks

2. Production:

• Filming: depending on the complexity of the film, this can take anywhere from one day to several months

3. Post-production:

• Editing: from a few days to a few months (depending on the length and complexity of the film)
• Colour grading, special effects, animations: from a few days to a few weeks
• Sound editing, soundtrack production: from a few days to a few weeks

The total production time for a film can range from a few weeks to several months, or even years, in the case of more complex projects. It is worth bearing in mind that timings may vary depending on a number of factors, such as the availability of the crew, actors and equipment, weather conditions, or changes to the concept and script.

For corporate, advertising or promotional films, the production time usually ranges from a few weeks to several months. For smaller projects, such as instructional or event videos, the timeframe may be shorter, ranging from a few days to several weeks.

Corporate videos can take various forms, depending on the objectives the company wishes to achieve, as well as its specific nature and needs. Here are a few popular types of corporate videos:

1. Corporate films: These present the company as a whole, detailing its history, mission, values, culture and the products or services it offers. The aim of such films is to build a positive image and increase the trust of customers and business partners.

2. Promotional videos: Focused on promoting a specific product, service or event. Their aim is to generate interest in a company’s offering and to encourage people to make a purchase or attend an event.

3. Advertisements: Short films designed to promote a brand, product or service, often shown on television, online or in cinemas. Advertisements are intended to attract the attention of potential customers and encourage them to take specific actions, such as purchasing a product.

4. How-to videos: These show how to use a product or service, often in a step-by-step format. They are designed to make it easier for customers to use the company’s offering and to reduce the number of enquiries and issues reported.

5. Training videos: Designed for internal use within a company, they are intended to train staff, familiarise them with new procedures or policies, and develop their skills.

6. Testimonial videos: These recount the experiences and opinions of customers who have used the company’s products or services. They are designed to build trust and convince potential customers of the value of the company’s offering.

7. Event videos: These capture corporate events such as conferences, seminars, presentations and team-building events. They can serve as a record of the event, but also as promotional or archival material.

8. Animated films: These use 2D or 3D animation to convey information, tell stories or showcase products and services. They can be used for various purposes, such as promotion, training or providing instructions.

9. Virtual reality (VR) films: These offer an interactive experience and immersion in the world being presented. They are used for promotional and training purposes, or to showcase products and services in a more sophisticated way.

Choosing the right type of video for a company depends on its needs, marketing objectives, budget and target audience. It is worth analysing which types of videos will be most effective in achieving the intended objectives and which formats will best convey the company’s message. Well-chosen corporate videos can have a significant impact on brand image, increase interest in the company’s offering, boost staff engagement and contribute to the company’s overall development.